Condor Box is a service that allows users to make a purchase from a US based online store and have it shipped to a personal mailbox that will arrive in Colombia. They came to The Spark Group to help launch their startup and reach their target audience online.
Our designers and strategists teamed up to create a visually compelling website and advertising strategy to encourage new users to sign up for their service. Through market research, our team learned from Condor Box’s competitors and built a strategy to help them stand out from the crowd.
Step one in launching a new product is to develop a strong identity. The Spark Group created an iconic logo mark for Condor Box that would become easily distinguishable in our marketing efforts.
Our mission with this logo was to create a mark that users will quickly identify when browsing through Facebook. This vibrant mark illustrates their services and how quickly they will deliver each parcel.
We developed Condor Box’s social presence to appeal to their target audience. Through a combination of photography and vector graphics, we created a vibrant and eye-catching profile. We highlighted products that were popular among Colombians to encourage users to purchase these items through Condor Box.
We utilized both paid post engagement campaigns as well as website conversion and page like ads to create a well-rounded campaign. This allowed us to reach our audience on multiple levels and take advantage of an ever-growing remarketing pool of potential customers.
We designed a simple, clean parallax website for Condor Box that allows users to quickly find our more information about how their service works. The subtle animation reflects the customer’s package being shipped overseas. This website also includes a shipping cost calculator that allows customers to see their shipping costs before registering. By presenting this information up front, we were able to earn users’ trust quickly since there
This website also includes a shipping cost calculator that allows customers to see their shipping costs before registering. By presenting this information up front, we were able to earn users’ trust quickly since there were no hidden fees. This allowed us to obtain more registrations.